Sony SRS-XB13 launched in India on World Music Day, priced at Rs 3,990 | Digit

On the occasion of World Music Day, Sony has launched the Sony SRS-XB13 speaker in India today. The Sony SRS-XB13 speaker is part of the company’s Extra Bass lineup that offers a bass-forward sound profile. The speaker employs a passive radiator that works alongside a full range speaker to create impactful low-end sound. The speaker also houses a new Sound Diffusion Processor that allegedly expands the sound coming out of the speaker to fill a room easily.   Sony SRS-XB13 price and availability The Sony SRS-XB13 speaker is priced at Rs…

Sony Bravia XR A80J 4K UHD TV with Bravia XR cognitive processor launched in India | Digit

The Sony Bravia XR A80J 65-inch 4K UHD TV has officially launched in India and is the first smart television of its kind to be powered by the Bravia XR cognitive processor. The Bravia XR A80J offers premium features such as Dolby Vision and Atmos along with support for Acoustic Surface Audio+, 4K HDR 120FPS and a dedicated gaming mode. The new Bravia XR cognitive processor divides the screen into numerous zones and analyzes colour, contrast and details at once and every element is adjusted to the best value. This is…

Sony Bravia XR A80J 4K UHD TV with Bravia XR cognitive processor launched in India | Digit

The Sony Bravia XR A80J 65-inch 4K UHD TV has officially launched in India and is the first smart television of its kind to be powered by the Bravia XR cognitive processor. The Bravia XR A80J offers premium features such as Dolby Vision and Atmos along with support for Acoustic Surface Audio+, 4K HDR 120FPS and a dedicated gaming mode. The new Bravia XR cognitive processor divides the screen into numerous zones and analyzes colour, contrast and details at once and every element is adjusted to the best value. This is…

Sony introduces Blu-ray player at Rs. 9,990, along with 500 Blu-ray movie titles | Digit

Sony Blu-ray technology unveiled Sony introduces Blu-ray technology in a wide range of Sony products including: upto 500 Blu-ray movie titles on Blu-ray Discs, Blu-ray Disc players, home theatre systems, PlayStation 3 & VAIO. It is estimated that Blu-ray market could grow up to 5 lakh units by FY2012 and Sony India aims to capture 60% market share and sell about 3 lakh units by 2012. Sony is reported to offer attractive introductory offer to the consumers on purchase of every BD player worth Rs.9,990 & get two complimentary Blu-ray…

Sony SRS-RA3000 Review: Immersive audio with some hitches

At the Consumer Electronics Show (CES) 2020, Sony launched premium speakers with its 360 Reality Audio technology, differentiating them from what was already on the market. The company has now launched the Sony SRS-RA3000 and Sony SRS-RA5000, boasting of this technology, in India. The former is priced pretty competitively at Rs 19,990, seeing that the speaker is massive, comes equipped with 360 Reality Audio and Immersive Audio Enhancement, and tons of connectivity options. There’s no dearth of large, loud speakers on the market but what Sony does differently with these…

Sony SRS-RA3000 Review: Immersive audio with some hitches

At the Consumer Electronics Show (CES) 2020, Sony launched premium speakers with its 360 Reality Audio technology, differentiating them from what was already on the market. The company has now launched the Sony SRS-RA3000 and Sony SRS-RA5000, boasting of this technology, in India. The former is priced pretty competitively at Rs 19,990, seeing that the speaker is massive, comes equipped with 360 Reality Audio and Immersive Audio Enhancement, and tons of connectivity options. There’s no dearth of large, loud speakers on the market but what Sony does differently with these…

Sony SRS-RA3000 Review: Immersive audio with some hitches

At the Consumer Electronics Show (CES) 2020, Sony launched premium speakers with its 360 Reality Audio technology, differentiating them from what was already on the market. The company has now launched the Sony SRS-RA3000 and Sony SRS-RA5000, boasting of this technology, in India. The former is priced pretty competitively at Rs 19,990, seeing that the speaker is massive, comes equipped with 360 Reality Audio and Immersive Audio Enhancement, and tons of connectivity options. There’s no dearth of large, loud speakers on the market but what Sony does differently with these…

Sony’s authorized sellers part of the PS5 scalping syndicate: report | Digit

Update: Sony India has issued a statement taking cognizance of the issue and says that they have taken action against retailers involved in malpractice. “We have taken serious note of the feedback of our patrons that have been made on our social media handle and reportedly on other platforms. We  sincerely expect that the third party retail partners operate in compliance of the legal frame work of our country and follow ethical business practices. We have ‘zero tolerance policy’ for any practices that are inconsistent to the afore-said. We have taken steps,…

Sony’s full-frame Alpha 7C with 28-60mm zoom lens launched in India: Price, features and availability | Digit

Sony Alpha 7C along with a zoom lens has officially launched in India as the world’s smallest and lightest full-frame camera. Sony’s latest offering in the Alpha series features a full-frame sensor in a compact design with features like advanced AF (autofocus), 4K video recording and more. Additionally, the company has also unveiled a 28-60mm zoom lens with expanding the full-frame capabilities of the camera. “The new Alpha 7C camera and FE 28-60mm F4-5.6 zoom lens packs most advanced imaging technologies in a brand new design that is the smallest…

How Sony India is helping photographers in the COVID era | Digit

The last few months have reshaped many industries due to the COVID-19 outbreak and one such industry where the impact has been overwhelming is the photography industry. With the lockdown being eased only a few weeks ago, most photographers have found themselves in a tight spot. With social distancing in place, wedding photographers have had a hard time coping, as have those working in any other commercial field of photography. To share some insight on how this has impacted the camera business, we spoke to Mukesh Srivastava, Head of Digital…