TikTok announces $200 million fund for creators on the platform | Digit

Just as TikTok and other apps have been reeling from the ban in India, the social media giant has just announced a $200 million (Rs 14.99 crores approx converted) fund for US creators on its platform. This “creator fund” In a statement to the media, Vanessa Pappas, general manager, TikTok, said, “help support ambitious creators who are seeking opportunities to foster a livelihood through their innovative content.”. As of now, the fund is only applicable to creators in the US but who knows, in an effort to distance itself from…